Our West Press
BRAND DESIGN
Western Love Letter
As a Seattle-based indie publishing house sharing stories from the American West, Our West Press desired branding that felt as far away from “corporate” as possible. We aimed to capture this spirit and the love of the written word through lyrical design, intentional textures, and emotive photography selection, creating a love letter to all things western, soulful, and imperfectly beautiful.
The branding is centered around a minimal, memorable icon—perfect for book spines and title pages. Placing a dot at the bottom adds a rooted, grounded feeling that mirrors the values and heart of Our West Press.
To continue the storytelling narrative, we edited a vintage postcard found in digital library archives and paired it with custom pressed flower art and a slogan mark that nods to an editor’s notes on a manuscript.